The Keyword Hero is the globally only solution that puts the organic keywords back into Google Analytics. It is the most comprehensive SEO tool and fully integrated into Google Analytics. You'll not only see the keywords but the semantic clusters they belong to, brand vs non-brand, CTR, and more.
Keyword Hero uses a probabilistic method to match organic sessions in Google Analytics with the most probable keyword, using a variety of data sources, such as the Search Console and billions of data points from browser extensions.
The Keyword Hero fetches data from your Google Analytics account and computes the keywords for your organic sessions. After the keyword matching process, the Hero uploads the data to your newly created Keyword Hero Property inside your Google Analytics account. It will not only contain all keywords for your organic sessions but also further valuable information, such as a brand detection, a state of the art keyword clustering, the CTR of your link in the SERPs, the position in the SERPs, etc.
Being able to access highly relevant metrics such as revenue, conversion rate, and time-on-site per keyword enables you to adjust your content with unprecedented precision and sophistication.